SEO

Search engine optimisation, from keyword research to technical fixes.

How AI Search Summaries Are Changing Click Patterns

22 April 2025

AI-generated answers at the top of search results change how people click. What that means for small sites, and what to do.

13 February 2024

How local businesses can show up when people nearby search: profiles, consistent details, reviews and local pages.

29 August 2023

Links between your own pages help visitors and search engines. A simple way to plan and improve internal linking.

16 March 2023

Your title and description are your advert in the search results. How to write them so the right people click.

24 May 2022

You do not need expensive tools to do useful keyword research. A simple, repeatable process for small sites.

17 January 2022

Proven, practical ways to increase website traffic, from keyword research and better content to social media and paid ads.

30 October 2021

Why Google page rankings matter, what drives them and the practical SEO steps that help your pages climb.